Creativity Means Business: How It Drives Results

If your company isn’t promoting a more creative culture, you may be lagging behind your competition. A study by Forrester Consulting for Adobe found that companies that foster creativity as a part of their cultures outperform their competition in both revenue growth and market share. The study surve [...]

2018-01-29T15:40:52-06:00June 2nd, 2016|0 Comments

Recognition: The Employee Perspective

The topic of employee recognition has spawned thousands of blogs, articles, and debates in the business community. Why? The right recognition program can have big payoffs. Everything from happier employees to increased productivity to profit upturns can be achieved with the help of a great recogniti [...]

2018-01-29T15:40:52-06:00May 23rd, 2016|0 Comments

Gamify Your Corporate Culture

What is gamification? In the simplest terms, it refers to using the concepts behind game design to transform otherwise ordinary tasks into fun, inspiring competitions. Nike+ FuelBand uses it to engage users into tracking calorie-burning, and FourSquare uses it to motivate groups of friends to compet [...]

2014-07-30T11:18:52-05:00July 30th, 2014|0 Comments

Three Steps for Building Employee Engagement

Succeeding in business is about more than numbers: It’s about people. When you build a team that believes in your goals as deeply as you do, you’re working toward one of the most crucial ingredients to your success: Employee engagement. Employee engagement happens when your team’s beliefs align with [...]

2019-01-11T12:07:48-06:00March 8th, 2013|0 Comments

Super Bowl Ads: Our Reaction

September through February, you can always find us doing one of these two things: discussing ads or arguing about football. The Super Bowl is an exciting time for us because it puts our two favorite things on a grand stage. Football’s over (our Production Manager, Jan, was right about the Ravens—who [...]

2013-02-06T14:20:56-06:00February 6th, 2013|0 Comments

Can Your Workspace Reinforce Corporate Culture?

As businesses evolve, CEOs and hiring managers are placing a higher value on creativity as a quality in those they hire. And we aren’t just talking about art directors and writers—people with innovative ideas are vital to a company’s future, whether they supervise teams, manage sales, or specialize [...]

2013-09-30T10:57:20-05:00September 30th, 2013|0 Comments

The "Elevator Speech" Corporate Culture

Every company has an elevator speech. A few choice words that condense all your hard work into something that will hopefully pique someone's interest. In a lot of ways, it’s ground zero for corporate culture. Try to describe your company in 140 characters or less. What do you talk about? Your produc [...]

2013-05-28T14:00:24-05:00May 28th, 2013|0 Comments
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