Seven Marketing Stats You’ll Need for 2015

Posted on December 15, 2014 by RSW

Seven Marketing Stats You'll Need for 2015
In today’s environment, changes in marketing ideas, strategies, and technologies are moving faster than ever. You may be looking at mobile, content marketing, or analytics. You may be selling to customers, employees, or someone else. Whatever your approach, here are a few stats to help you keep up.

Seven Marketing Stats you'll need for 2015. The marketing landscape is changing fast. Use this information to try and keep up.
Marketing Automation: By 2020, customers will manage 85% of their relationships without talking to a human. Source: Gartner.com
Mobile: 37% of consumers are more likely to purchase on a mobile-optimized site. Source: ExactTarget.com
Social Media: Fan engagement with top brands on Instagram has increased 416% since 2012. Source: SimplyMeasured.com
Content Marketing: Marketers who has prioritized blogging are 13 times more likely to see a ROI. Source: Hubspot.com
Email Marketing was the most effective channel for customer retention, leading social netowrk marketing by almost 20%. Source: Emarketer.com
Marketing Analytics: Spending on marketing analytics is expected to increase 60% by 2015. Source: Data Alchemy
Employee Engagement: Retail stores with high employee engagement have 5 percent higher customer satisfaction scores. Source: Aon.com
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