Baylor Scott & White Health Dallas Foundation

Identity Package

Not particularly glamorous, but critical for every business, especially when correspondence with a high-end donor base needs to project competence, stability and professionalism. In Baylor Scott & White Dallas Foundation’s case, RSW’s objective was to standardize the business correspondence for the Baylor Scott & White Health System’s multiple Foundations across Texas. The identity system included business cards, an extensive stationery package, pocket folders, PowerPoint templates, and email templates, headers and signatures.

Corporate Identity
Brand Implementation