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Baylor Scott & White Health

Celebrating the Circle of Life…

This small, cobranded event needed a hopeful, uplifting identity that highlighted the shared experience of a very select group of patients and their families. Baylor Scott & White’s marketing team was looking for some sort of tree to represent “the circle of life” and needed design help to visualize it in a fun, unique way that aligned with their branding without trivializing a very serious topic.

Event Identity